Breaking into product management can be really hard. Everyone wants you to have experience before you have any. Yet, once you do get that first, coveted role, the challenges are just beginning.

Too often, PMs early in their careers are set up to fail. You end up facing a variety of challenges like:

• Not knowing where to begin, as there's so many skills to master.

• Conflicting advice from coworkers and friends, who you can't tell who is best to listen to.

• Too many blog posts & tweet storms of varying quality with too much theory and not enough tactical teaching of how to actually do the most important things a product manager does.

• Being buried in too many meetings, and too much project management to actually get ahead and figure out a winning product plan.

• Pressure to deliver on OKRs, making you wonder how much room you have for trial and error, or learning on the job.

And chances are, your manager doesn't have much time to teach you. So you need to find other help.

I can help you confidently build the skills that will make you a great product manager.

But first, a quick story:

A few years ago, a friend asked me to help her become a great Product Manager. She had just started as a Product Management intern at a company and been given a small project. She hoped to wow them so she could get a full time role when she graduated.

As she looked around the company, she noticed her fellow product managers at the company:

• Were rarely talking to customers

• Had a limited grasp of the metrics that drove their products and the business as a whole

• Were spending more time on strategizing, and defending their opinions than building compelling, customer & data based cases

• Got the poor results you'd expect from this shoot-from-the-hip-blindfolded approach

• Had growing resentment and animosity from the engineers and designers at the company

So while she loved the overall culture of the company, and the team she worked on, she didn't see a way to learn and grow from her fellow Product Managers.

That's why she came to me for help.

I sat down with her, and we created a curriculum together. Over the next few months, I taught her the fundamentals that I'd learned over the years from some of the best minds in Silicon Valley, who I'd been fortunate to learn from and combine with a lot of trial and error.

By applying the principles and tactics I taught her for sourcing and interviewing customers, making data a key part of decision making and investigations, and working better with her peers and colleagues, she became the best PM at the company.

Soon she was getting more and more responsibility and better projects to work on. Her teammates loved working with her, and the results she was getting built her confidence as a young product leader.

I want to help you, too.

Over the years, I've helped many product managers like her, and now I'm putting all those lessons together to help you, too in the Customer Driven Product Management Course.

We're covering all of the most important concepts and fundamentals you need to master. These are topics that are often mentioned that you should do them, but rarely does anyone tell you exactly HOW to do them.